Posts Tagged ‘travel’

“See, I have to keep on top of things, ‘cos any days now, I’m about to close a lease with Walmart on 4 new sites.”

Now there’s a true Canadian dilemma for ya. To which one of these two national values should my friend uphold? Connect with nature in the middle of our 3-day canoe trip out in the bush, undoubtedly one of the most Canadian things you can do at the end of August, or connect with the cellular tower standing on the distant horizon to plug into his BlackBerry for yet another less famous Canadian pass time- checking email.

We were paddling our canoe across yet another beautiful piece of Canadian backcountry, and there you have it. The spread between our two cultures was quite evident. While I can barely imagine negotiating rent with my landlord in Tel Aviv upon my return, my buddy here in the front seat of the canoe is contemplating on his smartphone the Terms & Conditions of a 10 year lease agreement with Walmart.

It was a great summer. I love coming back to Toronto after my 3 year stint at MBA school a few years back. Time was well spent with family and friends, and a mix of taking in all that a summer in Toronto can offer you, along with escaping up north into cottage country, ending it with the highlight of the trip- a 3 day canoe trip into the wild. What else can a man ask for? 6 guys, 4 fishing rods, 2 canoes and 1 cook and you have yourself the perfect setting for a great outdoors experience. It’s amazing how simple it is. One portage away from the highway, and you are in backcountry, the same way the early pioneers had found it when they paddled across this land, centuries ago.

And it was during this paddle, on the final days of my stay, that I noticed two distinct characteristics that define Canadian business culture. These vast distances that connect so many remote communities, across some of the most challenging weather conditions, have evolved two telling characteristics of Canadian business. And I think that there is something there, in the insight, worth taking back home.

Go big, or go home: I know that writing these lines sounds pretty obvious to anyone living in a big country. But coming from Tel Aviv, we get by pretty well by making do with small scale solutions and are easy to setup and provide a reasonable outcome, most of the time. Our ‘quick & dirty‘ attitude can only take you so far, and our geography has evolved us into thinking local rather than global. For a Canadian to go into business (and I’m not talking about the local corner store) he goes in with the understanding that his product has to be supported across 4 time zones, and his inventory has to support a market of 25Million people spread out over 5,000 km. I was listening once to the COO of Tim Horton’s (Canada’s largest fast food chain) explaining the challenges of launching a new lunch ‘Soup & Sandwich’ special nationwide. With not one of their supplier being able to supply them product cross the whole country, they have to coordinate timing and quality with several different food vendors in order to ensure a uniform customer experience across their 3,500 restaurants spread from sea to shining sea [that’s Canadian speak]. With that in mind, Canadians have evolved an operating scale of business that you just don’t see back home. This reminds me about my Aussie business experience, noted in a previous blog posting. Canadians think big, and understand the implications of big operations across their whole supply chain. They have no choice- this is Canada.

Execution is everything: With the previous comment well engrained in their mindset, the second point in Canadian business culture follows in almost naturally. And that is that if you’re going execute your business across such vast distances, and run your operations through snow blizzards and frozen roads, you better ensure you get the job done right- the first time! Take my cousin Adrian for example. Let’s face it, how many Jewish plumbers (not bankers) can you find in Toronto? He started off working out of the back of someone else’s pickup truck and 10 years later he runs a leading contracting company comprised of a fleet of service vehicles and bids on large industrial jobs in the plumbing & heating sector. Aside for working like a dog for a better part of a decade, he attributes his success to a single factor: “I only bid on jobs that I am confident that my crew and I can execute perfectly- first time round.” See in his line of business, if he has to send a crew up the highway some 400kms to do rework on a dodgy installation at some remote site, there goes all the profit margin on a 3 month contract. This one shot approach is seen evident everywhere you look.

And it is that kind of thinking that builds a culture of excellence in anything you do. From hiring the right people with the right mindset, to planning ahead and executing out your plan. I know that back home in Startup Nation it’s more common to adopt a f’ly-by-the-seat-of-your-pants approach to doing things, but don’t  tell me that we Hebrews could learn a thing or two planning forward.

As a favourite Canadian mentor of mine once noted: “Israelis are the world’s best in improvising  and solving  their way out of complex situations, into which they shouldn’t have gotten themselves in the first place…”

So those are the two biggest things I brought back with me from Canada- along with 4 bottles of  maple syrup.

Without words.                                      photo: Lee Koren

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